If a business bypasses the interest in sustainability, it will miss many things that it can do to reduce its waste level and improve the company’s image and what it cares about. So please, we want your company to last for a long time and practice and balance these two things, pursuing profitability and pursuing sustainability.
Speaker: Philip Kotler
Philip Kotler
How businesses will look and behave in the post COVID-19 world? How will future marketing be different in the post- COVID-19-19 world? How will the behavior of companies change once the COVID-19 comes to an end? Why is it important to consider the social media marketing strategy?
Philip Kotler discusses the future of marketing and how after COVID-19-19 new realities of business will be shaped. One of the most important aspects of his discussion was the focus on the changing buying patterns of consumers and also the new. Talking about post-COVID scenarios he discusses the realities and world shaped by new normal and what it will mean for marketing. He emphasized not only on the changes in the marketing strategy but also the changing characteristics of the consumers.
Philip Kotler
• How will Capitalism be affected from pandemic? • When the Coronavirus is over, which companies will recover and which will lag over? • How long will take the recovery? • What is the difference between Traditional Capitalism and Social Capitalism? • What are the changes in consumer behavior? What are the Major Tools of the new marketing? • How the pandemic is affecting our customers and our lives?
Professor Kotler in his deep speech for the eWMS 2020 has taken an in-depth look into the past and present of consumerism. He has identified and described the changes in consumer trends and behavior resulting from the impact of COVID-19. In his video analyses the problem of COVID-19 and how the pandemic is affecting our customers and our lives. He shows some strategies and tools that are used in making your business success greater.