Brand and social identity matter, and there’s a social influence on all of this; there’s no question about it. Sustainability is a movement afoot, and it’s important that you have that association with consumers that you’re a leader in this particular movement. Customers care, buyers care, employees care, investors care, and most importantly, it’s the right thing to do
Year: 2022
Darren Coleman
Brands play an important role in achieving sustainability. We can build sustainable brands which foster and facilitate economic growth. Sustainable brands understand and embrace a stakeholder-centric, not customer-centric, mentality. Helping stakeholders get jobs done will enable you to build a sustainable brand. Define balanced brand values, so the Brand has a functional, emotional appeal that endures but retains relevance.
H.E. Adham Baba
Pandemic disrupted the countries, yet it has engaged countries with critical strategies to boost socio-economic recovery. Countries are seeing opportunities for restructuring businesses, reassessing their weaknesses and strengths and resetting the country’s direction for future collaboration among government, companies and research institutions to improve the ecosystem more than ever.
H.E. Sheikh Hasina
Thomas Kolster
To create change, you must begin with yourself. So please don’t pitch yourself as a hero but help others around you to become heroes. Find your purpose of existence and those who can support you in this journey, and then focus on the real change
Dr. Hibah Shata
Learn how to create that awareness and help other community members see how we can make the desired change. Change is possible. It takes time and multiple efforts. You can’t clap with one hand; you need full community support. But with the right message out, you can reach your goals
Fadel AlNassar
Prof. Henry Mintzberg
Capitalism needs fixing. But, if the problem in society is largely one of imbalance in favor of capitalism, in favor of the private sector, then fixing capitalism won’t solve the problem. The problem will be solved when capitalism gets put in this place, which is the marketplace
Irfan Wahab
Impact is not just a six-letter word, it has a deeper meaning that can only be achieved if we inculcate our purpose into our DNA of organization, products, and services, the mindset of employees and partners to create a legacy transforming lives, which helps societies to grow